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This letter outlines a very comprehensive view of an innovation process, which is beneficial for anybody dealing with new products, not only entrepreneurs. It helps a lot for understanding targets and influences, which have to be covered.
Keywords are:
- Advantages through innovation
- How to generate an innovative product
- Barriers in product innovation
- What is truly an innovative product?
- What is a complete innovation process to overcome problems in product generation?
- What is the difference between product development and product innovation?
- What are the barriers in product innovation and how can they be overcome?